Shop by Season
Rossella Migliaccio
Entrepreneur, author, and image expert: she introduced Armocromia to Italy and founded the Italian Image Institute, the pioneering institute for higher education in image consulting.
"After so many years dedicated to color, I aimed to create a make-up line that would be iconic and place the individual at its core.
ARMOCROMIA
Discover your Season
WHAT WE STAND FOR
Our ValuesMAKE LIFE EASIER
Recognizing, appreciating and enhancing our personal characteristics makes the beauty experience easier, more effective and fun.
MAKE LIFE EASIER
Recognizing, appreciating and enhancing our personal characteristics makes the beauty experience easier, more effective and fun.
CUSTOMIZATION
The approach is absolutely inclusive: in shades, but also in style and personality. By mixing textures, you can create your own unique and personal color.
CUSTOMIZATION
The approach is absolutely inclusive: in shades, but also in style and personality. By mixing textures, you can create your own unique and personal color.
METHOD
The shades are design based on the method of Rossella Migliaccio® that takes into account undertone, value, contrast and intensity, to represent and enhance each chromatic type.
METHOD
The shades are design based on the method of Rossella Migliaccio® that takes into account undertone, value, contrast and intensity, to represent and enhance each chromatic type.
QUALITY > QUANTITY
In addition to the accuracy of the shades, this collection focuses on the very high quality of the ingredients, inspired by the philosophy of "buy less but buy better".
QUALITY > QUANTITY
In addition to the accuracy of the shades, this collection focuses on the very high quality of the ingredients, inspired by the philosophy of "buy less but buy better".
PEOPLE FIRST
There are no "shades that look good on everyone", or must haves for all. The trend follows the person, not vice versa!
PEOPLE FIRST
There are no "shades that look good on everyone", or must haves for all. The trend follows the person, not vice versa!